Online shopping is growing with the same rate as the internet. Most of the people who are familiar with internet prefer to buy things online then visit crowded shopping malls. But the customers are more demanding now-days. "The online shopping has yet to evolve to satisfy the online customers" says Pottery Market.

The level of information available online is still not enough for customers. With the rise of the internet present customers are much more knowledgeable of the things than in the past. Now by stacking colourful products in a row on the website will not help to sell them online. Customers want to exactly understand and learn about the product before buying it. Sometimes people learn about the product online and then buy from the mall. This is because online product display doesn't give the same satisfaction which one can get by seeing through naked eyes. There arises a question "Online shopping requires what type of changes".

The first thing which we need to understand is that a person believes in what he or she see's. So while browsing online they are well aware of the thing that these are all virtual images and not real. This thought would be sitting in the mind which can prevent buying the product online. So if we want an online product to feel real to our customer we need to satisfy online customers with all their queries. They want to get the same trust what they would see with their naked eye.

How do we build the trust of the customer? Let's take it up with different points -

1. The visual effect of any product which is available online needs to match its real view. Our system displays the same product structure and composition, what one can see standing in front of it. A 3-d effect designed to show it from all angles. This is one way of gaining customer confidence.

2. To achieve confidence of someone, the best way is to let them know from others. Online shopping is unique compared to normal shopping because of the review comments available for the product. This is the best tool to make online shopping popular with review comments from experienced users. This will built a trustworthy review system.

3. Financial front of the online shopping demands security. Online customers financial and personal data are secure and one should trust the payment service. A  technically stable payment service required and all charges are clearly mentioned on the invoice and no  hidden charges.

4. Finally the purchased items are securely delivered to the customer. This is the most important part of the online shopping because this is the reason for  doing shopping.